The Thirst for Style: Water Bottles Are the Newest Fashion Trend

In the new age of fast fashion trends and the evolution of sustainability, we have created an unexpected phenomenon in 2023: water bottles have become a must-have accessory and the latest fashion trend. Today, carrying a water bottle around is no longer for the pure purpose of hydration, but also to make a fashion statement. This might sound ridiculous to some, but to others, especially Generation Z, their water bottle is an expression of their personality and style.

Here are some of the hottest water bottles on the market:

Owala

Owala is currently turning heads as the newest addition to this water bottle fashion craze. Every “It Girl” has already hopped on this trend and is seen sporting it for every occasion—from the gym, to work, and to daily errands, this bottle is along for the ride. Best known for the wide selection of outrageous, flashy colors, Owala is taking the nation by storm. Not only is it known for its appearance, but also its practicality. The FreeSip’s lock-in-place lid is truly one of the only guaranteed leak-proof water bottles, which features a silicone seal on the inside to further keep all the water inside. Some are claiming that Owala is a passing fashion fad, but only time will tell as more people jump on the bandwagon.

Hydro Flask

As the kick starter of the first water bottle fashion trend in 2020 with the “VSCO girl” revolution, we are sure the Hydro Flask bottle has been a staple in everyone’s life at one point in the past few years. Not only were they trendy amongst Generation Z back in the thick of the pandemic, but it has managed to stick around and remain a reliable water bottle for many. The minimalist design, three different lid styles, and bright, vibrant colors make this one of the most versatile water bottles you could own. Maybe the Hydro Flask is not as “trendy” as it once was but it is still a fan favorite and long-lasting bottle.

Camelbak

Calling all the “granola” girls! This is your time to shine. Camelbak is best known for the individuals who partake in an active, outdoorsy lifestyle. It is lightweight, portable, and durable. Whether you are going for a hike, traveling, or running errands, this is perfect for the on-the-go girls. The Eddy+ is the most economical option on our list, but it does not come without a few flaws. Due to the plastic structure of the bottle, it does not have the same insulation capabilities of the other stainless-steel options. If you love CamelBak as a brand but need temperature control for your bottle and do not mind a heavier weight or lower durability, we recommend the CamelBak Eddy+ Steel bottle.

Stanley

If you have not heard of THE Stanley cup yet, then you have been living under a rock. The Stanley started growing in popularity when it made its appearance on TikTok in 2022 by preaching the “Clean Girl Aesthetic” fashion trend. From moms, to bloggers, to college students, everyone has been flocking to the store to purchase this water bottle. In addition to the sleek, minimalistic look, it adds an element of practicality due to its handle and ability to fit into ANY cup holder. However, it is a bulky bottle and not completely leakproof. Despite those complaints, this is still a bottle desired by many and one of the top items this year on everyone’s holiday shopping list.

Takeya

All fashion trends aside, if you are looking for an adaptable, sustainable water bottle, Takeya is for you. The stainless-steel bottle has remained a fan favorite and top seller for the bottle’s ability to remain cold or hot for up to 24 hours. The built-in wide-grip handle makes carrying the bottle on the go easy. In addition, the silicone base comes with all standard bottles and prevents it from slipping and making noise on hard surfaces. And time for the best part: the brand's commitment to sustainability is evident through its eco-friendly bottle options, making it a favorite among those who prioritize both fashion and environmental consciousness. It is clear that this bottle is made for the classic, “old reliable” individuals—the people who truly value hydration and sustainability over a passing fashion trend.

The water bottle fashion trend has elevated a once-ordinary accessory into a must-have style statement. Brands like Hydro Flask, Stanley, Owala, CamelBak, and Takeya have transformed the way we view and use our water bottles. Whether you're an outdoor enthusiast, an athlete, or a fashion-forward individual, there's a water bottle brand that can quench your thirst for style while keeping you hydrated on the go. You might as well make a fashion statement while you stay hydrated!